The evolution of Shanghai’s Film History, from its very beginning in 1896 until the ”blockbuster” days of the 21st century, has been masterfully imprinted on the surfaces and spaces of Shanghai’s new Film Museum. Located inside a former film studio in Shanghai’s downtown Xujiahui, the museum has been created by the innovative minds behind Shanghai-based award-winning design and architecture agency COORDINATION ASIA under the Art Direction of the agency’s founder, German-born architect Tilman Thürmer. Their vision to create a unique museum experience driven by interaction which connects the past, present and future and encourages a forum for dialogue between professionals and non-professionals, has, in short, been successfully fulfilled.
The evolution of Shanghai’s Film History, from its very beginning in 1896 until the ”blockbuster” days of the 21st century, has been masterfully imprinted on the surfaces and spaces of Shanghai’s new Film Museum. Located inside a former film studio in Shanghai’s downtown Xujiahui, the museum has been created by the innovative minds behind Shanghai-based award-winning design and architecture agency COORDINATION ASIA under the Art Direction of the agency’s founder, German-born architect Tilman Thürmer. Their vision to create a unique museum experience driven by interaction which connects the past, present and future and encourages a forum for dialogue between professionals and non-professionals, has, in short, been successfully fulfilled.
As the first film museum in the city, the Shanghai Film Museum has recently opened its doors to Chinese film aficionados who can now unearth more about the movie world through over 70 interactive installations and thousands of historic exhibits that have been cleverly absorbed onto a spacious black and white canvas with silver and golden touches reflecting the story of the Shanghai Film industry, its progress as well as its magnificence.
Whilst roaming the building’s four-stories, visitors are given the chance to become the protagonists of a film and actively participate in it by either dubbing classical films in a real sound studio, walking through a lifelike film set on Shanghai’s famous Nanjing Road or becoming a star on the ‘Carpet of Lights’, where virtual fans and photographers flash their camera’s trying to capture images of the ‘celebrity’ that has just passed by. Additional highlights include: a 4D photo album which showcases film professionals’ memories and personal stories, a 50 meters long interactive ‘stream’ of films from 1949 up until today, entitled ‘The River of Dreams’ where visitors can ‘catch’ films and learn more about them through a touch and play application and a multimedia installation that combines sound, objects, videos and the lyrics from the PRC’s national anthem (the melody was first used in a movie and was later adopted as the country’s official national anthem).